Getting Owned (ep 04)

NordicTrack isn't just responsible for a small part of Robert's childhood trauma. It's also a brand that has managed to spend almost 50 years gliding right down the center track of a fascinating cultural conversation. So strap on those indoor skis, fitness fans, you're about to get owned.

For more about our ad agency territorial and how we help brands find their place in the world, check out our website weareterritorial.com and follow us on LinkedIn.

Want to see the full NordicTrack instruction video?

Want to read the Wired article Robert mentioned about god mode?

Show art & design by Chris Allen

Editing by Steph George

Marketing by Billy Silverman

Episode music by Blue Dot Sessions: Bitter Roll, Feeling Fine, Longtime Rye, Iowana